AD SALES – the revenue division of SSI, activities are split between Direct and Channel Ad Sales.
 
SSI Direct Ad Sales are specialty/conceptual sponsorship sales conducted in-house that typically bypass agencies, creating a direct relationship with the client. We offer sponsorship packages in increments of 52 (Gold), 26 (Silver), 13 (Bronze) or 6 (Special) weeks that are customized to meet the respective needs of our clients.
 
SSI Channel Ad Sales are handled in conjunction with America’s #1 Independent Radio Sales Company, Dial-Global, Inc. Operating as a cooperative, having amassed a sizeable roster of winning radio programs with strong AQH, SSI delivers a percentage of inventory within each show associated with our company to DG who then combines these avails for sale to leading advertisers.
 
 
 AFFILIATE SALES – the origin of SSI, this division works all areas of new business development, station relations and program reach.
 
SSI’s responsibilities encompass all aspects of affiliate relations including new business development, account maintenance, market upgrades, contract negotiations, communications (web/EMail/telephone/social media/fax/in-person meetings), market travel, industry events, company specific advertising and company specific marketing campaigns.
 
 
 NETWORK DISTRIBUTION – a unified delivery platform providing plug-and-play programming.
 
The SSI Radio Network (SSIRN) features technically sound transmission of programs syndicated by SSI. Long form programs are delivered via Citadel/ABC’s XDS satellite platform, while daily features are delivered through Mr. Master’s popular MediaShooter Pro service.
 
 
TALENT & PROGRAMMING CONSULTING – taps the exclusive intangibles that separates SSI from other radio syndicators.
 
Radio hosts as well as content providers gain access to SSI’s resources, relationships and experienced team to help them improve their current broadcast, position for career advancement and prepare for syndication. Some of the key items covered include details on how to create successful “Must Hear Radio,” providing tools to successfully transition from local radio to network radio, hands-on training and feedback, producing required sales/marketing materials and educating about network technical operations. A customized Strategic Syndication/Brand Development Plan is delivered to each Talent & Programming Consulting client.